Thor Muller
Lead Entrepreneur-in-Residence and AI Strategist
Thor Muller is a visionary AI strategist and Mach49's most senior AI prompt engineer, bringing a wealth of experience in reimagining business solutions across diverse industries. As Lead Entrepreneur-in-Residence, Thor spearheads the strategic application of AI and related technologies, driving innovation in Mach49's venture building practice and Shift AI platform.
At the forefront of AI innovation, Thor leads the Shift AI team in the intricate art of promptcraft, including the development of sophisticated prompt flows, agent orchestration, and LLM Ops. His expertise in these cutting-edge areas ensures that Shift AI remains at the vanguard of generative AI capabilities, continuously pushing the boundaries of what's possible in AI-driven venture building.
Thor's impact extends beyond the Shift AI team, as he brings his depth of knowledge and leadership to Mach49's client teams. He guides these teams in leveraging generative AI to find product-market fit and build AI-first ventures, helping to translate complex AI concepts into tangible business value. His ability to bridge the gap between advanced AI technologies and practical business applications is instrumental in accelerating the development of innovative, market-disrupting ventures.
Before joining Mach49, Thor served as Chief Digital Officer at Zola Electric, where he built an international team to deliver data-driven renewable energy solutions to over a million people in weak grid markets. His entrepreneurial journey includes co-founding and serving as CTO of Get Satisfaction — the influential customer support startup acquired by Sprinklr in 2015 — and founding several other pioneering Internet companies that achieved successful exits.
Thor's career spans a diverse range of industries, including healthcare, energy, food production, media, customer support, legal, and real estate. This broad experience, coupled with his deep background in product and technology leadership, allows him to bring a unique, cross-disciplinary perspective to AI strategy and implementation.
Beyond his work at Mach49, Thor is deeply committed to sustainable civic impact. He is a founding member and advisor of organizations focused on leveraging AI for societal benefit, including The RegenAI Summit, Rogue Valley AI Lab, Code for America, Game B, and the Upgrading Democracy Unconference. His thought leadership in the field is further exemplified by his New York Times bestselling book, "Get Lucky: How to Put Planned Serendipity to Work For You and Your Business."
An alumnus of the University of Iowa, Thor now resides in Ashland, Oregon, where he continues to explore the intersection of AI, innovation, and societal impact. His role at Mach49 allows him to combine his passion for technology, his entrepreneurial spirit, and his commitment to positive change, driving the development of AI-powered solutions that have the potential to transform industries and improve lives.
At the forefront of AI innovation, Thor leads the Shift AI team in the intricate art of promptcraft, including the development of sophisticated prompt flows, agent orchestration, and LLM Ops. His expertise in these cutting-edge areas ensures that Shift AI remains at the vanguard of generative AI capabilities, continuously pushing the boundaries of what's possible in AI-driven venture building.
Thor's impact extends beyond the Shift AI team, as he brings his depth of knowledge and leadership to Mach49's client teams. He guides these teams in leveraging generative AI to find product-market fit and build AI-first ventures, helping to translate complex AI concepts into tangible business value. His ability to bridge the gap between advanced AI technologies and practical business applications is instrumental in accelerating the development of innovative, market-disrupting ventures.
Before joining Mach49, Thor served as Chief Digital Officer at Zola Electric, where he built an international team to deliver data-driven renewable energy solutions to over a million people in weak grid markets. His entrepreneurial journey includes co-founding and serving as CTO of Get Satisfaction — the influential customer support startup acquired by Sprinklr in 2015 — and founding several other pioneering Internet companies that achieved successful exits.
Thor's career spans a diverse range of industries, including healthcare, energy, food production, media, customer support, legal, and real estate. This broad experience, coupled with his deep background in product and technology leadership, allows him to bring a unique, cross-disciplinary perspective to AI strategy and implementation.
Beyond his work at Mach49, Thor is deeply committed to sustainable civic impact. He is a founding member and advisor of organizations focused on leveraging AI for societal benefit, including The RegenAI Summit, Rogue Valley AI Lab, Code for America, Game B, and the Upgrading Democracy Unconference. His thought leadership in the field is further exemplified by his New York Times bestselling book, "Get Lucky: How to Put Planned Serendipity to Work For You and Your Business."
An alumnus of the University of Iowa, Thor now resides in Ashland, Oregon, where he continues to explore the intersection of AI, innovation, and societal impact. His role at Mach49 allows him to combine his passion for technology, his entrepreneurial spirit, and his commitment to positive change, driving the development of AI-powered solutions that have the potential to transform industries and improve lives.
Thor Muller
Lead Entrepreneur-in-Residence and AI Strategist
Thor Muller is a visionary AI strategist and Mach49's most senior AI prompt engineer, bringing a wealth of experience in reimagining business solutions across diverse industries. As Lead Entrepreneur-in-Residence, Thor spearheads the strategic application of AI and related technologies, driving innovation in Mach49's venture building practice and Shift AI platform.
At the forefront of AI innovation, Thor leads the Shift AI team in the intricate art of promptcraft, including the development of sophisticated prompt flows, agent orchestration, and LLM Ops. His expertise in these cutting-edge areas ensures that Shift AI remains at the vanguard of generative AI capabilities, continuously pushing the boundaries of what's possible in AI-driven venture building.
Thor's impact extends beyond the Shift AI team, as he brings his depth of knowledge and leadership to Mach49's client teams. He guides these teams in leveraging generative AI to find product-market fit and build AI-first ventures, helping to translate complex AI concepts into tangible business value. His ability to bridge the gap between advanced AI technologies and practical business applications is instrumental in accelerating the development of innovative, market-disrupting ventures.
Before joining Mach49, Thor served as Chief Digital Officer at Zola Electric, where he built an international team to deliver data-driven renewable energy solutions to over a million people in weak grid markets. His entrepreneurial journey includes co-founding and serving as CTO of Get Satisfaction — the influential customer support startup acquired by Sprinklr in 2015 — and founding several other pioneering Internet companies that achieved successful exits.
Thor's career spans a diverse range of industries, including healthcare, energy, food production, media, customer support, legal, and real estate. This broad experience, coupled with his deep background in product and technology leadership, allows him to bring a unique, cross-disciplinary perspective to AI strategy and implementation.
Beyond his work at Mach49, Thor is deeply committed to sustainable civic impact. He is a founding member and advisor of organizations focused on leveraging AI for societal benefit, including The RegenAI Summit, Rogue Valley AI Lab, Code for America, Game B, and the Upgrading Democracy Unconference. His thought leadership in the field is further exemplified by his New York Times bestselling book, "Get Lucky: How to Put Planned Serendipity to Work For You and Your Business."
An alumnus of the University of Iowa, Thor now resides in Ashland, Oregon, where he continues to explore the intersection of AI, innovation, and societal impact. His role at Mach49 allows him to combine his passion for technology, his entrepreneurial spirit, and his commitment to positive change, driving the development of AI-powered solutions that have the potential to transform industries and improve lives.
At the forefront of AI innovation, Thor leads the Shift AI team in the intricate art of promptcraft, including the development of sophisticated prompt flows, agent orchestration, and LLM Ops. His expertise in these cutting-edge areas ensures that Shift AI remains at the vanguard of generative AI capabilities, continuously pushing the boundaries of what's possible in AI-driven venture building.
Thor's impact extends beyond the Shift AI team, as he brings his depth of knowledge and leadership to Mach49's client teams. He guides these teams in leveraging generative AI to find product-market fit and build AI-first ventures, helping to translate complex AI concepts into tangible business value. His ability to bridge the gap between advanced AI technologies and practical business applications is instrumental in accelerating the development of innovative, market-disrupting ventures.
Before joining Mach49, Thor served as Chief Digital Officer at Zola Electric, where he built an international team to deliver data-driven renewable energy solutions to over a million people in weak grid markets. His entrepreneurial journey includes co-founding and serving as CTO of Get Satisfaction — the influential customer support startup acquired by Sprinklr in 2015 — and founding several other pioneering Internet companies that achieved successful exits.
Thor's career spans a diverse range of industries, including healthcare, energy, food production, media, customer support, legal, and real estate. This broad experience, coupled with his deep background in product and technology leadership, allows him to bring a unique, cross-disciplinary perspective to AI strategy and implementation.
Beyond his work at Mach49, Thor is deeply committed to sustainable civic impact. He is a founding member and advisor of organizations focused on leveraging AI for societal benefit, including The RegenAI Summit, Rogue Valley AI Lab, Code for America, Game B, and the Upgrading Democracy Unconference. His thought leadership in the field is further exemplified by his New York Times bestselling book, "Get Lucky: How to Put Planned Serendipity to Work For You and Your Business."
An alumnus of the University of Iowa, Thor now resides in Ashland, Oregon, where he continues to explore the intersection of AI, innovation, and societal impact. His role at Mach49 allows him to combine his passion for technology, his entrepreneurial spirit, and his commitment to positive change, driving the development of AI-powered solutions that have the potential to transform industries and improve lives.
