The largest companies in the world need to move at the speed of startups to thrive in today’s future-focused market. But this isn't as ubiquitous as it should be — yet. The truth is that corporate teams need the skills to grow beyond incremental progress offered by conventional M&A and the steady release of new products. They should learn from mentors who have been in the trenches, building successful startups and investing in the next billion dollar startups. Employees need to be fluent in venture-driven growth so that the company can be too.
It’s time to train your whole company – even train a whole generation – to look at corporate growth differently and cement your future success, today.
40% of CEOs fear their organization won’t survive if they continue with business as usual. And yet, at the same time, they spend too much time on legacy products. Innovative new ideas are only worked on in the background.
Companies know that they should use their dominant current position to make bets that solidify their position in the future. But they don’t know where or how to start building the next big thing, while still devoting enough time to their core.
One-off attempts don’t produce the growth companies need because they aren’t grounded in a streamlined process for future venture success. You need a strong blueprint for success that will help you build and revitalize several market-tested businesses — at speed and at scale.
Train Your Next Generation of Leaders for Venture-driven Growth
Corporations have almost everything they need to grow, from the R&D capabilities to the resources to support brand new business units. What they don’t yet have are the disruptive venture building methods to propel necessary new ventures and growth.
Connect the right resources to the right projects to avoid flashy new products fizzling out quickly. Instead, build businesses with the veterans within your company to solve real customer pain.
Who: Global electronics conglomerate.
Why: Cyber security attacks are a significant threat to large corporations, as their ramifications wiped out 31% of sales at Clorox over two quarters in 2023. This electronics corporation was experiencing sophisticated social media cyber attacks that threatened to harm the broader company.
Challenge: Generate effective countermeasures in the event of a cyber attack.
Solution: A comprehensive program to interview Facebook employees and cyber security experts to ensure the company will be protected from future social media attacks.
Result: “We really advanced our thinking on dealing with social media attacks and we came up with solutions that we never would have come up with on our own in one day and with a diverse group of people from all over the organization.”
- President of Venture arm
From-to shift: From a cyber secruity threat to a secure online experience.
Who: 200-year old French energy company.
Why: Spur new ideas that become real businesses.
Challenge: Have leaders start thinking differently about growth.
Solution: The company’s executives and entrepreneur-minded employees completed a rigorous Mach49 Masterclass that reframed their existing challenges toward solutions through venture building.
Results: Internal talent participated in new venture competitions and incubations, and launched a venture factory. Together with Mach49, the company created several new ventures, including an electric fleet charging solution (which was acquired) and a leading solar energy company.
“[We’ve] created and launched several successful new ventures using Mach49 whose methodology and team are the best in the world. Their focus on execution, building real companies (not just apps), years of operating and venture experience combined with expertise in knowing how to seize the mothership advantage are unique.”
Founder and former CEO of Corporate Venture arm
From-to shift: From a strong energy management business, to launching several startups disrupting the edges of the energy sector.
Chief Human Resource Officers and Mach49 develop bespoke training modules.
Attract, retain, and nurture growth-capable talent that will build next-gen products to future-proof the corporation.
Entire business units understand how to create growth through new ventures, acquisitions, investments, and strategic partnerships.
Immerse your leaders in the Silicon Valley ecosystem so they learn from the best venture capitalists, corporations, and industry experts.
Get hands-on experience with the innovation and ingenuity Silicon Valley is known for — ingraining this growth-first ethos back into your business.
Train and retain the best talent you could wish for – and create new growth with them.
The talent you need to build the next billion-dollar businesses within, is already on payroll
Arm your team with the skills needed to create new businesses that will be your best selling business units in future
Don’t stop at one new business — encourage an innovation mindset to build a pipeline of growth
Future-proof your organization now, by giving your talent the growth mindset they need